Brightening Serum 30ml

Regular price $34.49
Sale price $34.49 Regular price
Unit price

A uniquely stable formulation that brightens dark spots, evens skin tone and reduces hyperpigmentation. Some of the main causes of pigmentation are inflammation, an increase in melanin production, sun exposure, hormonal changes, or skin injuries. Patented Biotechnology.

Brightening Serum 30ml

Brightening Serum 30ml

Regular price $34.49
Sale price $34.49 Regular price
Unit price
Details
Product features
How to use
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Product reviews

Pigmented skin requires extra nourishment and care. This is why we have used an advanced form of Vitamin C (Magnesium Ascorbyl Phosphate) and Magnesium PCA in our brightening serum. These two ingredients are potent and stable, delivering key ingredients without irritating the skin.

KEY INGREDIENTS
Magnesium ascorbyl phosphate (MAP) (vitamin C), alpha arbutin, sodium hyaluronate, tocopherol (vitamin E) oil, Aloe barbadensis miller (aloe), niacinamide (Vitamin B3), Centella asiatica extract (AsiaticXXMM®– patented), Kigelia africana (African Sausage tree), Glycyrrhiza glabra (liquorice), Aspalathus linearis (rooibos), magnesium PCA, niacinamide

THE HERO
Our Vitamin C (MAP) helps to even out skin tone and improve the appearance of dark spots. It is stable, which means that it won’t oxidize or degrade in quality once the bottle has been opened. While this is happening, Magnesium PCA is doing its thing in the background, ensuring that hydration and moisture levels are replenished and reactivated. This power combo is sure to leave your skin feeling fresh and recharged. Allow your inner glow to radiate out from within.

Clean

Cruelty-free

Vegan

Non-comedogenic

Recyclable

Gluten-free

We care about your skin’s health. Have a read through our directions for use.

Sunscreen is always recommended, but for some products its a must, specifically our age renewal & brightening serums.
Always apply serums on a clean face
Drop one or two drops on your fingertips and use your fingertips to apply product to your face. Prevent the dropper from touching your skin.
Apply a thin layer of serum. Serums are highly concentrated and a light application can result in better “feel” which will still be effective.
When introducing new products to your skin care regimen, only add one new product every two weeks. This reduces sensitivity and allows you to see what works for you.
If using more than one serum in your skin care regime, you may use serums in different areas based on your skin concerns and at different times to ensure the best regimen. This may produce better results than layering as it allows each serum to be absorbed fully.
Directions:

If suffering from hyperpigmentation, dark marks or sun damage, apply only to the affected areas until even skin tone is reached.
Use with sunscreen and preferably in the morning.

  • Price Transparency

    How we come to

    Retail Price 100%

    Compounding, packaging and filling: 29%

    Storage and freight: 17%

    Marketing cost: 13%

    Total product cost: 59%

    Retail Markup: 1.69x


    Retail Price: 100%

    Price at industry standard 6x cost: 276%

    Your savings: 176%

    *Industry standard markup is 6-10x cost

  • Materials Transparency

    Packaging breakdown

    Bottle:

    Material: glass

    Recyclability: 100%

    Cap:

    Material: glass, rubber and PET

    Recyclability: 100%

    Product Box & shipping box:

    Material: paper and cardboard

    Recyclability: 100%

    Recycling instructions:
    Remove label from bottle & remove dropper from cap before recycling.

  • Sustainability Transparency

    We're up to the challenge of reducing waste in a pretty wasteful industry!

    As a company we make use of solar power to limit our environmental impact.

    We aim to source everything locally in South Africa to lower our carbon footprint.

    Our products are sold in glass jars which are easy to recycle + perfect for upcycling.

    We use natural spring water purified by reverse osmosis for manufacturing and cleaning.

    All plastic, packaging and paper used is recyclable.

    We source our ingredients and packaging locally whenever possible.

    We use eco-packaging which is fully recyclable for shipping.

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