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Skin Concern: Ageing
Retinol has been utilized for its ability to reduce the appearance of fine lines, photo damage and general skin aging. The soothing herbal extracts assist with moisturizing the skin and preventing inflammation. Vitamin E (alpha-tocopherol) is a natural antioxidant that protects and nourishes the skin.
KEY INGREDIENTS
Retinol (vitamin A), magnesium PCA, aloe vera, Centella asiatica extract (AsiaticXXMM®– patented), vitamin E, resveratrol, turmeric, Triticum vulgare (wheat) gluten, decarboxy carnosine HCl (nature-identical “optimized peptide”), chamomile.
THE HERO
Let’s talk about Magnesium, the second ingredient in this power tonic. Magnesium Pyrrolidone Carboxylic Acid, an electrolyte mineral, is naturally found in the skin’s intercellular matrix. It plays a vital role in naturally moisturizing the skin, increasing hydration and repairing the skin’s natural barrier. It also influences how skin cells move through the skin’s surface layers, as well as how these cells are shed and how the skin responds to external stimuli. Sound incredible? It should. This process of cell mobility, creation and destruction is what makes cellular restoration and regeneration possible.
Clean
Cruelty-free
Vegan
Non-comedogenic
Recyclable
Gluten-free
We care about your skin’s health. Have a read through our directions for use.
- Sunscreen is always recommended, but for some products its a must, specifically our age renewal & brightening serums.
- Always apply serums on a clean face
- Drop one or two drops on your fingertips and use your fingertips to apply product to your face. Prevent the dropper from touching your skin.
- Apply a thin layer of serum. Serums are highly concentrated and a light application can result in better “feel” which will still be effective.
- When introducing new products to your skin care regimen, only add one new product every two weeks. This reduces sensitivity and allows you to see what works for you.
- If using more than one serum in your skin care regime, you may use serums in different areas based on your skin concerns and at different times to ensure the best regimen. This may produce better results than layering as it allows each serum to be absorbed fully.
Directions:
- Be sure to use with sunscreen and preferably only apply at night.
-
Price Transparency
How we come to
Retail Price 100%
Compounding, packaging and filling: 29%
Storage and freight: 17%
Marketing cost: 13%
Total product cost: 59%
Retail Markup: 1.69x
Retail Price: 100%
Price at industry standard 6x cost: 276%
Your savings: 176%
*Industry standard markup is 6-10x cost
-
Materials Transparency
Packaging breakdown
Bottle:
Material: glass
Recyclability: 100%
Cap:
Material: glass, rubber and PET
Recyclability: 100%
Product Box & shipping box:
Material: paper and cardboard
Recyclability: 100%
Recycling instructions:
Remove label from bottle & remove dropper from cap before recycling. -
Sustainability Transparency
We're up to the challenge of reducing waste in a pretty wasteful industry!
As a company we make use of solar power to limit our environmental impact.
We aim to source everything locally in South Africa to lower our carbon footprint.
Our products are sold in glass jars which are easy to recycle + perfect for upcycling.
We use natural spring water purified by reverse osmosis for manufacturing and cleaning.
All plastic, packaging and paper used is recyclable.
We source our ingredients and packaging locally whenever possible.
We use eco-packaging which is fully recyclable for shipping.
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KEY INGREDIENTS
Ferulic acid, resveratrol, magnesium ascorbyl phosphate (MAP) (vitamin C), Centella asiatica extract (AsiaticXXMM®– patented), tocopherol (vitamin E) oil, Aspalathus linearis (rooibos), Camellia sinensis (green tea), Panax ginseng, Ginkgo biloba.
THE HERO
Resveratrol and Ferulic Acid. Resveratrol is a natural phenol found in several plants. It assists in protecting the skin’s surface. It brightens complexions, and it can be used to protect the skin from negative environmental effects. Ferulic Acid is a high-potency phytochemical antioxidant found naturally in the walls of plant cells. It works to boost the effect of other antioxidants. It also helps to reduce the development of fine lines, wrinkles and spots.
Clean
Cruelty-free
Vegan
Non-comedogenic
Recyclable
Gluten-free
We care about your skin’s health. Have a read through our directions for use.
- Sunscreen is always recommended, but for some products its a must, specifically our age renewal & brightening serums.
- Always apply serums on a clean face
- Drop one or two drops on your fingertips and use your fingertips to apply product to your face. Prevent the dropper from touching your skin.
- Apply a thin layer of serum. Serums are highly concentrated and a light application can result in better “feel” which will still be effective.
- When introducing new products to your skin care regimen, only add one new product every two weeks. This reduces sensitivity and allows you to see what works for you.
- If using more than one serum in your skin care regime, you may use serums in different areas based on your skin concerns and at different times to ensure the best regimen. This may produce better results than layering as it allows each serum to be absorbed fully.
Directions:
- Recommended to be used at night. May increase skin sensitivity to sun exposure.
- Use sunscreen during the day when using this product.
- If you have never used retinol before, start by slowly introducing this product into your routine i.e. use once a week then increase to every second day, then nightly. This is to reduce the possibility of skin sensitivity and purging.
-
Price Transparency
How we come to
Retail Price 100%
Compounding, packaging and filling: 29%
Storage and freight: 17%
Marketing cost: 13%
Total product cost: 59%
Retail Markup: 1.69x
Retail Price: 100%
Price at industry standard 6x cost: 276%
Your savings: 176%
*Industry standard markup is 6-10x cost
-
Materials Transparency
Packaging breakdown
Bottle:
Material: glass
Recyclability: 100%
Cap:
Material: glass, rubber and PET
Recyclability: 100%
Product Box & shipping box:
Material: paper and cardboard
Recyclability: 100%
Recycling instructions:
Remove label from bottle & remove dropper from cap before recycling. -
Sustainability Transparency
We're up to the challenge of reducing waste in a pretty wasteful industry!
As a company we make use of solar power to limit our environmental impact.
We aim to source everything locally in South Africa to lower our carbon footprint.
Our products are sold in glass jars which are easy to recycle + perfect for upcycling.
We use natural spring water purified by reverse osmosis for manufacturing and cleaning.
All plastic, packaging and paper used is recyclable.
We source our ingredients and packaging locally whenever possible.
We use eco-packaging which is fully recyclable for shipping.